You are no longer bound to a broken system that is...
1: Unhealthy for the Animals
2: Degrading to the Land & Planet
3: Underpaying Hardworking Farmers
4: Inferior Flavor & Nutrient Density
5: Harmful to Your Long-term Health
Our customers are taking back control, come join us.
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All the good. None of the bad.
Regenerative 101 FAQs
What Does Regenerative Mean?
Regenerative Agriculture is a conservation and rehabilitation approach to farming and food production. To put it simply, it’s a way of raising animals that benefit nature and improve the land they live on. We believe that happy prairies are the key to healthy people and we are doing everything we can to make sure they stay that way.
Regenerative agriculture focuses on: topsoil regeneration, increasing biodiversity, carbon sequestration, improving water-cycles, and ecological restoration.
What is Regenerative Meat?
Regenerative meat is simply meat that was raised by farmers using holistic practices on land that is regenerating and becoming healthier over time. The term "regenerative meat" is more about how the animals were raised and how the land was managed than about the meat itself.
What are the Benefits of Regenerative?
Regenerative agriculture describes holistic farming systems that, among other benefits, improve water and air quality, enhance ecosystem biodiversity, produce nutrient-dense food, and store carbon to help mitigate the effects of climate change.
At REP we are also seeing that these changes create better tasting food with higher nutrient-densities. The product is more flavorful and it's better for you. Our beef was tested by Michigan State University and has some incredible benefits.
How are Regenerative Products Verified?
The Savory Institute is a 501(c)(3) non-profit, that audits and verifies our regenerative efforts. If our scientific datasets indicate that the land is regenerating and becoming healthier - we are able to claim the Land to Market Verification and implement their L2M Seal on our products.
Who is the Savory Institute?
Savory Institute is a 501(c)(3) non-profit based in Boulder, Colorado with 54 regional learning Hubs around the globe. Founded in 2009, the Institute has trained over 14,000 farmers, ranchers, and pastoralists and influenced management of over 17 Million hectares of grasslands through the adoption of Holistic Planned Grazing – a process that mimics ancestral grazing patterns of wild herbivores that co-evolved with healthy grassland ecosystems. Developed by Allan Savory in the 1960’s, Holistic Management (HM) has been proven in a wide variety of contexts to regenerate grasslands, build soil, increase biodiversity, and sequester significant amounts of carbon while also improving social and economic outcomes.
What does the Land-to-Market Seal Mean?
A leader in the regenerative agriculture movement, Land to Market is the world's first outcomes-based verified regenerative sourcing solution.
The program's Land to Market Verified seal has attracted some of the world's leading consumer packaged goods companies, apparel brands and retailers.
A program of the Savory Institute, Land to Market uses a science-based approach working directly with raw material producers to enhance transparency and traceability mechanisms across the entire value chain.
What is Ecological Outcome Verification (EOV)?
Ecological Outcome Verification (EOV) is the science inside the Savory Institutes Land to Market Program. It was developed in collaboration with leading soil scientists, ecologists, agronomists, and an extensive network of regenerative land managers around the world. EOV is a practical and scalable soil and landscape assessment methodology that tracks outcomes in biodiversity, soil health, and ecosystem function (water cycle, mineral cycle, energy flow and community dynamics).
EOV MEASURES REGENERATION THROUGH A HOST OF ECOLOGICAL INDICATORS: GROUND COVER, WATER INFILTRATION, BIODIVERSITY, SOIL CARBON AND SOIL HEALTH.
EOV™ was developed by Savory Institute in collaboration with Michigan State University, Texas A&M, Ovis 21, The Nature Conservancy, and an extensive network of regenerative land managers around the world.
How Does Regenerative Meat Reverse Climate Change?
Through photosynthesis healthy grassland ecosystems remove carbon from the atmosphere and store in the soil (where it belongs!). In order to maximise the carbon sequestering capacity of these thriving grasslands the symbiotic presence of grazing animals is required. As a result when managed in nature’s image cattle, bison and other ruminant animals have the ability to enrich a system that reverses climate change.
What is Grass-fed, Grass-finished & Pasture-Raised?
Grass-finished comes from animals that ate nothing but grass and forage for their entire lives. Grass-fed, on the other hand, may be used to label meat from animals that were started on a grass diet but have either received supplemental grain feed or are finished on a fully grain-based diet. Grass-fed does not mean that the animal spent any time in a pasture, they could have been fed hay in a feedlot. 100% Grass-fed is the same as grass-finished and pasture-raised.
Regenerative Isn’t Something We Do. It’s Who We Are.
Many companies and brands want to talk about being regenerative but the truth is most aren't doing the work. Regenerative is hard when it is done right and a complete shift away from conventional practices and methodologies. The truth is – legacy food companies can't back into this. You have to start from the ground up.